September 15th, 2022

Throughout the last few years, streetwear has started to gain popularity. We may even say that it made a truly unexpected impact on fashion, putting the cards straight and rightfully claiming its place as an elaborate and popular fashion style. Sneakers, hoodies, oversized T-shirts and many other items that can be labeled as streetwear are no longer perceived as something you just throw on when you go grocery shopping or go to the gym. Brands such as the widely popular Supreme have made it clear that fashion can draw its inspiration from people on the street. Many other brands have realized that street style is becoming trendy once again, and here are the reasons why.

Streetwear consists of unique but versatile items.

Long-sleeved T-shirts in basic white or black, decorated with specific inscriptions, are incredibly easy to combine with any other item from your closet. These kinds of T-shirts are extremely popular in Japanese streetwear fashion, as Japan was one of the pioneers of streetwear labels. You can wear them with trendy cargo pants and a pair of white sneakers to get an effortless yet stunning look that is the epitome of urban fashion. If you are up for mixing styles and making your look a bit chicer but still equally comfortable, you can match your street-style white hoodie with some noticeable graphic print to a pair of light denim mom jeans. Add some block heels and silver hoops, and there you go, you have a full-on Instagram-worthy look. Not only hoodies and T-shirts but also extraordinary crop tops and jeans are the trademark of street style and they are also quite easy to wear and style. You can always go for a cozy look that consists of some urban jeans, a crop top and a graphic sweatshirt, pair them with your favorite running shoes, and you have a look that is worthy of a fashion runway.

Streatwear is mostly unisex

Another trademark of street style is that it is very much unisex. Graphic hoodies and tees, as well as some jeans, can be worn by both girls and boys and look equally fabulous on both. Clothes that are not necessarily designed for only one gender are a trend that the new generations appreciate immensely. In an age where the limits are being moved every day, starting from fashion to technology, unisex clothes, which are worn by free spirits who, despite everything, love fashion are more than essential. This is just one of the things that let us see streetwear as more than just clothes of a certain fashion style; it is also a culture of its own. And the fact that you can easily take your boyfriend’s or girlfriend’s beanie and an oversized, graphic tee and make a cool outfit out of it is something that makes street style regain its well-deserved popularity.

Streatwear is both: high-end and high-street

Although for a long time, brands that mostly do original T-shirts and sweatshirts have not been considered as true fashion brands, this is no longer true. In an attempt to appeal to their younger audiences who do find their fashion inspiration on the street (and under the #streetstyle on Instagram), brands such as Tommy Hilfiger have made streetwear designs part of their collections. The fashion genius, Virgil Abloh, founded a luxurious streetwear brand in 2012 called Off-White that has since been adored by many celebrities and lover of this fashion style. All this goes in favor of saying that the opportunity of mixing your graphic, designer trousers with a less expensive, but equally amazing hoodie is something that the youth loves.

Original Post: Urban Fashion for Travelers: Why Street Style is Popular Again